Meri Maati Mera Desh campaign

  • 24 Jul 2023

Why in the News?

The 'Meri Maati Mera Desh' campaign has been recently launched by the Union government of India, as a culminating event of the 'Azadi Ka Amrit Mahotsav' celebration, commemorating 75 years of Indian Independence.

About Meri Maati Mera Desh campaign:

  • Soil collected from various parts of the country during August will be utilized to create a garden along the Kartavya Path in Delhi.
  • Events have been planned at different levels including panchayat, village, block, urban local bodies, and state and national levels, respectively.
  • The five-point agenda includes the installation of a shilaphalakam (memorial plaque) bearing the names of those who made the supreme sacrifice, following specific specifications.
  • Execution of the shilaphalakam project can be undertaken through the Mahatma Gandhi National Rural Employment Guarantee Act (MGNREGA) by leveraging local materials and resources.
  • 'Vasudha Vandhan' aims at every gram panchayat or village renewing Mother Earth by planting 75 saplings of indigenous species and creating an Amrit Vatika.
  • 'Veeron Ka Vandan' will honor freedom fighters and the families of deceased freedom fighters.
  • Young volunteers and others will collect soil from each panchayat/village and bring it to the block, from where the 'Mitti Kalash' will be transported to Delhi.
  • Urban areas will organize events at local bodies, notified area councils, Cantonment Boards, and town panchayats from August 9 to 15, and in larger municipalities and municipal corporations from August 16 to 20.
  • The 'Mitti Kalash' will be ceremoniously brought to the larger municipalities/corporations and then transported to Kartavya Path.