What is the News ?

The Archaeological Survey of India is ready to introduce its new and innovative program called "Adopt a Heritage 2.0.

Facts About:

• This initiative is a joint effort of the Ministry of Tourism in partnership with the Ministry of Culture and the Archaeological Survey of India.
• It was inaugurated on World Tourism Day in September 2017.
• Under this program, the government invites various entities, including public and private sector companies, as well as individuals, to undertake the development of selected historical monuments and tourist sites throughout India.
• The primary goal is to encourage these entities to become 'Monument Mitras' and assume the responsibility of enhancing both basic and advanced tourist facilities at these locations.
• The corporate sector is encouraged to utilize corporate social responsibility (CSR) funds for site maintenance.
• In return, Monument Mitras receive limited visibility on-site and on the official Incredible India website.